Abstract
The study reveals that there is a significant difference in the perceived effectiveness of ITK and PST among livestock owners in nearly all the seven parameters, viz., cost, accessibility, compatability, sustainability, adaptability, rationality and complexity in relation to all the three aliments, viz., bone fracture, arthritis and paralysis among livestock. Since the livestock owners perceive ITK as more favourably accepted among the rural communities owing to its cost effectiveness, local availability in the flora and fauna of the village, less complex in preparation and administration or application, compatable to social and cultural habitats and its prolonged use makes them sustainable in their mindsets.
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