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Research Article

Coverage of Agricultural Issues in Leading Indian Hindi Dailies: A Content Analysis

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Ajay Kumar — Assistant Professor, EEI, CCS HAU, Nilokheri, Haryana, India
Ram Pratap Singh — Assistant Professor, Manipal University Jaipur, Jaipur, Rajasthan, India
Anil Kumar Rohila — Assistant Professor, EEI, CCS HAU, Nilokheri, Haryana, India
Joginder Singh Malik — Professor, Department of Agricultural Extension Education, CCS HAU, Hisar, Haryana, India
Published 27 Dec 2025 Vol. 62 No. 1 (2026), pp. 112-116 ● Open access
❝ How to cite 🔗 https://doi.org/10.48165/IJEE.2026.62118
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Abstract

The majority of India’s population is directly or indirectly engaged in the agricultural sector. Currently, Indian agriculture is facing various challenges, but timely information dissemination is one of them. The present study was conducted to examine the agricultural issues published in two leading Hindi newspapers, i.e. Dainik Bhaskar and Amar Ujala. Editorials, opinion columns, and feature articles published in the Panipat edition of Haryana State during January 2023 and December 2023 were selected for the study. The study concluded that India’s highest-circulated Hindi newspapers, Dainik Bhaskar and Amar Ujala, published a limited number of agricultural issues. Both dailies have given the highest importance to national-level agricultural issues. 

KeywordsAgricultural IssuesHindi DailiesContent AnalysisIndian Journalism

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